Anja on the blog Do nothing day wrote that she almost got tears in her eyes when she heard a young (Swedish) former politician, Alexander Chamberlain, on the radio, who has left the Green party, for instance because the party has become too mainstream and forgotten its radical molding of public opinion.
In the radio programme he spoke about when he was trained for media. For instance concerning what clothes to wear. Clothes that don't put out too much. She became so glad to hear what he had to say, because she is so heartily sick of media trained politicians.
In this way we only get sellers, not human beings representing other people in a representative democracy she writes. How well said!
The whole idea of democracy is hollowed out by the seller strategy and the seller idea.
Anja thinks politicians apart from representing the people, also ought to challenge and inspire people – to thinking “political thoughts.” Politicians ought to be good pedagogues who explain their train of thoughts in an honest and sincere manner, consequently the very opposite to the political slogans we are mostly served today. And the best way to be a good pedagogue is to live as one learns. To try and strive doing that.
That those media/spin doctors governing the politicians and thus the politics today have a normative basic outlook (how it ought to be, i.e. an ideal standard or model) is nothing to become surprised over she thinks.
If we try to make a deep analysis of the thoughts underlying media training we discover that they are deeply conservative (we shall remain with things as they have always been). And shall movements that actually aren't conservative really make use of conservative forces to help promoting their messages she wonders? Yes, you can really wonder!
The way you are thinking when you try to sell:
If you are a clever seller you can sell everything under what circumstances whatsoever, but why start in a uphill slope? Give yourself the best prerequisites to get your message through as you can.
And what are those prerequisites? Yes, one of them is looking as “normal” as possible and behave as “normally” as possible, but also (as a politician) be a hetero-man, white, talk without accent etc.
Things we CAN'T have an influence on how mediocre clothes we even wear.
Is this fair? NO! Anja thinks.
And continues asking: If we don't challenge peoples' images or pictures on whom that is “allowed” to be politician, and who we on the whole shall listen to, this will never change!!
And if we deepen the analysis even more we discover that the reason for media trainers/spin doctors wanting normal, white hetero-men without accents in the telescreen when talk is needed for five minutes, is that it is these groups whom are watching these programme. And why is that? The reason is because these programme addresses this group!
Anja is sure that if Alexander wore a lot of necklaces and pink clothes what he has to say would be heard by those who want to hear what he says.
Unfortunately it's not those that are looking at the news, because those sorts of programmes have already alienated these categories!! How well said! So you see! A perfect circle reasoning. We can't change anything in the society because nothing has changed! It's fantastic!
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